I work remotely with Austin teams as a fractional growth lead: owning SEO & GEO, paid media, CRO, attribution and AI automation — and building Shopify stores when the store is the bottleneck. Engagements start with a one-week audit ($1,500).
Austin has grown into one of the country's busiest startup and relocation hubs, mixing enterprise software, semiconductors and hardware, consumer brands and a steady stream of companies moving in from California. Growth teams here are often young, scrappy and stretched thin. The common need is a senior operator who can turn fast-moving experiments into a measurable system before the next funding round.
What I see in Austin
The Texas Data Privacy and Security Act has no revenue threshold and relies on the federal small-business definition instead, and even small businesses need consent before selling sensitive data.
Companies relocating from California or New York bring an existing brand but often have to rebuild local credibility and Texas-specific search visibility from scratch.
Austin's better-for-you food, beverage and outdoor brands often scale from Texas retail into national distribution, which means balancing DTC, Amazon and retail media budgets.
SXSW and other large local events create short, intense bursts of attention that only pay off if landing pages, lead capture and follow-up are ready before the event starts.
Search & AI discovery in Austin
Austin's rapid growth means a large share of local searches come from people new to the city looking for services, homes and 'best in Austin' recommendations, increasingly through AI assistants instead of review sites. B2B software buyers search nationally, so Austin SaaS companies compete for category terms with Bay Area and New York rivals, while local businesses benefit from suburb and district terms such as Round Rock, Cedar Park and South Congress.
Privacy & tracking: Texas Data Privacy and Security Act (TDPSA) & CAN-SPAM
TDPSA gives Texans rights to access and delete their data and to opt out of targeted advertising and data sales, and businesses are expected to recognize universal opt-out signals. Tracking setups include a clear opt-out link, honor Global Privacy Control and treat sensitive categories, such as health or precise location, as opt-in only.
A fractional CMO in Austin generally costs $6,000–$15,000 a month, well below a full-time executive hire in a market that competes with Bay Area salaries. I work remotely with Austin SaaS, hardware and consumer brands, owning the growth plan, attribution and budget decisions, from $6,000/mo.
An SEO and GEO consultant for Austin companies helps SaaS brands compete nationally for category searches and helps local businesses win the wave of newcomers searching for services, while making sure AI assistants cite you. Every engagement starts with a one-week audit ($1,500) and continues from $3,500/mo.
I build Shopify stores for Austin food, beverage, outdoor and lifestyle brands, from subscription snacks and coffee to gear, with Amazon and retail channels tracked alongside DTC. Stores launch with TDPSA-ready consent, server-side tracking and Klaviyo flows. Austin Shopify builds start at $6,000.
A Google Ads consultant in Austin fixes conversion tracking, cuts wasted spend and rebuilds campaigns around qualified pipeline or profitable orders, whether you sell SaaS nationally or serve customers across Travis and Williamson counties. I start with a one-week audit at $1,500, then manage the account inside Growth Foundation from $3,500/mo.
A CRM consultant in Austin turns a founder-built HubSpot or Salesforce account into a system a fast-growing team trusts, with clear lifecycle stages, lead routing and pipeline reporting that survive the next hiring wave. The one-week audit is $1,500; the rebuild itself runs inside Growth Foundation from $3,500/mo.
Pick by how much I run for you, from a one-week audit to owning the whole growth number. No lock-in, month-to-month, and the audit fee is credited if you continue.
Good
Growth Audit
$1,500fixed
$1,500
One-week audit: tracking, funnel, SEO/GEO and paid review. Ranked opportunities and a 90-day plan.
Do you work with Austin startups at seed and Series A?
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Yes. Early-stage Austin companies often have a founder or one generalist running marketing. I add senior strategy and hands-on execution, focusing on measurement and one or two channels that can scale before the next raise.
Does the Texas privacy law apply to my company?
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Possibly, even if you're small, because TDPSA doesn't use a revenue threshold. I review your tracking, forms and data flows during the audit and flag what needs attention; your attorney confirms your specific obligations.
Can you help us get ready for SXSW or a major launch?
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I plan the campaign, landing pages, lead capture and follow-up sequences well in advance, so event attention turns into subscribers, demos or sales. That work happens weeks ahead, because event week is too late to fix tracking.
We relocated to Austin from California. How do we build local credibility?
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I add local proof on top of your national reputation: a complete Google Business Profile, Texas-focused landing pages where you genuinely serve customers, local press and partner mentions, and consistent descriptions across the web so search engines and AI assistants connect your brand with Austin.