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Can Elmas

North America · United States

Growth strategist for New York companies

In short

I work remotely with New York teams as a fractional growth lead: owning SEO & GEO, paid media, CRO, attribution and AI automation — and building Shopify stores when the store is the bottleneck. Engagements start with a one-week audit ($1,500).

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The New York growth market

New York is where finance, media, fashion and advertising all compete for the same buyers' attention, and the price of a click reflects it. Brands here are measured against some of the most sophisticated marketers in the country, so growth depends less on finding new channels and more on proving which dollars actually produce revenue.

What I see in New York

  • Fintech, lending and wealth brands can fall under NYDFS oversight and FINRA or SEC advertising rules, so claims, disclosures and testimonials have to be cleared before a campaign goes live.
  • Fashion, beauty and home brands in New York often run wholesale, stores and DTC at the same time, so attribution has to count showroom, pop-up and stockist sales, not just website orders.
  • New York's automatic renewal law requires clear disclosure, affirmative consent and an easy way to cancel, which shapes checkout copy and retention flows for any subscription business.
  • Most New York companies already pay one or more agencies; what they usually lack is an independent operator who holds every partner to the same revenue number.

Search & AI discovery in New York

New York buyers search with high commercial intent and little patience. Local-pack results dominate for service businesses, while B2B buyers shortlist vendors through ChatGPT, Perplexity and Google AI Overviews, then verify on review sites and LinkedIn. Borough and neighborhood modifiers ('Brooklyn', 'Midtown', 'near me') shape local results, and national brands compete with publishers and marketplaces for the same head terms.

Privacy & tracking: NY SHIELD Act, CAN-SPAM, TCPA & other states' privacy laws

The SHIELD Act sets data-security and breach-notice duties for anyone holding New Yorkers' data. Because most New York brands sell nationally, tracking is built for the strictest states they reach, including Global Privacy Control opt-outs, and SMS programs keep documented opt-in consent to stay on the right side of the TCPA.

Services in New York

How I help New York teams grow

Fractional CMO in New York

A fractional CMO in New York typically runs $8,000–$20,000 a month, while a full-time CMO here often costs $300,000 or more before equity. I work remotely with New York fintech, fashion and media teams, owning the growth target, attribution and weekly budget calls across every agency, from $6,000/mo.

From $6,000/mo

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SEO & GEO Consultant in New York

An SEO and GEO consultant for New York companies wins commercial searches on Google, builds local visibility across the five boroughs where it pays off, and gets your brand named inside ChatGPT, Perplexity and AI Overview answers. Work starts with a one-week audit at $1,500, then ongoing execution from $3,500/mo.

From $1,500

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Shopify Developer in New York

I build and optimize Shopify stores for New York fashion, beauty and home brands, including Shopify Plus, custom themes and POS for showrooms and pop-ups, with GA4, server-side tracking and Klaviyo configured correctly from day one. New York store projects start at $6,000.

From $6,000

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Google Ads Consultant in New York

A Google Ads consultant in New York cuts spend on vanity terms and puts budget behind the searches that turn into revenue for law firms, lenders, brokerages and retailers. My work begins with a one-week account audit at $1,500; the fixes and ongoing management then run inside Growth Foundation at $3,500/mo.

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CRM Consultant in New York

A CRM consultant in New York turns scattered pipelines into one system that sales, marketing and finance all trust, whether deals move through adtech account teams, wealth advisors or law-firm partners. Work opens with a one-week CRM audit for $1,500, then the HubSpot or Salesforce build runs inside Growth Foundation at $3,500/mo.

From $1,500

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Transparent pricing

Priced to the result, not a feature list

Pick by how much I run for you, from a one-week audit to owning the whole growth number. No lock-in, month-to-month, and the audit fee is credited if you continue.

Good

Growth Audit

$1,500 fixed

$1,500

One-week audit: tracking, funnel, SEO/GEO and paid review. Ranked opportunities and a 90-day plan.

  • Tracking & attribution health check
  • Funnel and conversion bottlenecks
  • SEO, GEO and paid media review
  • Ranked opportunity list with budgets
  • 90-day growth plan you keep
Book the audit
Most chosen

Better · Core system

Growth Foundation

$3,500 /mo

$3,500/mo

Tracking fixed, first channels and automations live within 30 days.

  • Everything in the audit
  • GA4 + server-side tracking implemented
  • One or two growth channels run end to end
  • Landing page & CRO sprints
  • Weekly reporting automated
Start with Foundation

Best · Full OS

Fractional Growth OS

$6,000+ /mo

$6,000/mo

Acquisition, conversion, measurement and weekly spend decisions under one owner.

  • Fractional CMO / Head of Growth
  • SEO, GEO, paid, CRO & lifecycle
  • AI agents and n8n automation layer
  • Team, agency & freelancer management
  • Weekly revenue report to founders
Book a call
  • ✓ No lock-in
  • ✓ Month-to-month
  • ✓ Audit fee credited if you continue
  • ✓ Remote, working worldwide

FAQ

Working with clients in New York

How do you handle subscription checkout under New York's automatic renewal law?

I set up checkout copy that states the renewal terms clearly before purchase, collect affirmative consent to the recurring charge, send a confirmation that explains how to cancel, and make cancellation easy to find and complete. Your legal counsel approves the final wording.

Can you invoice a New York company in US dollars?

Yes. I invoice in USD and provide the tax forms and vendor details your finance team needs to set me up as a supplier.

Do you work with NYDFS- or FINRA-regulated financial brands?

Yes, within clear limits. I build review steps into ad copy, landing pages and email so your compliance team sees everything before launch, and I keep a record of approved versions. Legal and compliance approval always stays with your team.

Will you work alongside our existing New York agencies?

Usually, yes. I set the targets, reporting and budget rules, then hold each agency to one revenue-based scorecard. Sometimes that shows a channel should be brought in-house or cut, and I'll say so plainly.

Work with me

Growing a New York company? Let’s talk.

Tell me about your growth challenge. I’ll tell you honestly if I can help — and if I can’t, who can.

  • ✓ No obligation
  • ✓ No sales script
  • ✓ Honest feedback
  • ✓ Clear next steps