I work remotely with Toronto teams as a fractional growth lead: owning SEO & GEO, paid media, CRO, attribution and AI automation — and building Shopify stores when the store is the bottleneck. Engagements start with a one-week audit (≈ C$2,100).
Toronto is Canada's financial capital and its largest tech ecosystem, home to major banks, insurers, fintechs, AI research spin-offs and a busy DTC scene. Many companies here sell into Canada and the US at once, which creates a specific challenge: two markets, two currencies, different privacy and anti-spam rules, and Canadian budgets competing against American spend levels.
What I see in Toronto
CASL is one of the world's strictest anti-spam laws: commercial emails and texts need express or implied consent, sender identification and a working unsubscribe, and implied consent expires after set periods.
Selling into Quebec brings Law 25's consent and transparency rules as well as French-language requirements for commercial content, so a bilingual site is often a legal need rather than a nice-to-have.
Cross-border DTC brands need US pricing, duties handling and fulfillment that keep delivery times competitive with domestic American sellers.
Canadian startups often raise smaller rounds than US peers, so fractional leadership is a common way to get senior growth expertise without a full executive salary.
Search & AI discovery in Toronto
Toronto searchers use google.ca, but many B2B buyers compare Canadian vendors directly against US ones, so pages need to show local pricing, support and data residency where relevant. Canadian spellings such as 'colour' and 'centre' appear in queries alongside US forms, and French queries matter for anything sold in Quebec. AI assistants increasingly produce vendor shortlists, especially for software and financial products.
Privacy & tracking: PIPEDA, CASL & Quebec Law 25
PIPEDA requires meaningful consent and clear purposes for collecting personal data, while Law 25 adds stricter consent and privacy-by-default rules for Quebec residents. Email and SMS programs record consent type and expiry under CASL, and site tracking uses consent-aware tagging that works for both Canadian and US visitors.
A fractional CMO in Toronto typically costs C$7,000–C$18,000 a month, versus a full-time CMO package often above C$200,000 before equity. I work remotely with Toronto fintech, SaaS and DTC companies, owning growth strategy, budgets and attribution across Canada and the US, from about C$8,300 a month.
An SEO and GEO consultant for Toronto companies wins searches on google.ca and in US markets, builds French content for Quebec where needed, and makes AI assistants recommend your brand to Canadian buyers. Engagements start with a one-week audit (≈ C$2,100) and move into monthly work from about C$4,800.
I build Shopify stores for Toronto DTC and retail brands selling across Canada and into the US, with CAD and USD pricing, duties handling, French storefronts for Quebec and CASL-compliant email capture. Server-side tracking is built in. Toronto Shopify builds start at about C$8,300.
A Google Ads consultant in Toronto builds separate Canadian and US campaigns, adds French campaigns if you sell in Quebec, and tracks conversions with consent that fits PIPEDA and Law 25. A one-week audit (about C$2,100) comes first; after that I manage the account inside Growth Foundation from about C$4,800 a month.
A CRM consultant in Toronto sets up HubSpot or Salesforce so Canadian and US pipelines, CASL consent records and Quebec privacy choices live in one system your sales team actually uses. Projects open with a one-week audit (about C$2,100), and CRM builds run inside Growth Foundation from about C$4,800 a month.
Pick by how much I run for you, from a one-week audit to owning the whole growth number. No lock-in, month-to-month, and the audit fee is credited if you continue.
Good
Growth Audit
$1,500fixed
≈ C$2,100 (approx.)
One-week audit: tracking, funnel, SEO/GEO and paid review. Ranked opportunities and a 90-day plan.
I can invoice in CAD or USD. GST/HST is generally not charged on my invoices for cross-border services, and your accountant confirms whether any self-assessment applies on your side.
Do you understand CASL?
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Yes. I set up email and SMS programs that record how consent was obtained, when implied consent expires and how people unsubscribe. Your legal counsel confirms the final consent language, but the systems make compliance routine.
Can you help us expand from Toronto into the US?
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Yes, it's one of the most common requests. I set up US-specific pricing, landing pages, campaigns and tracking, test demand in chosen states, and make sure reporting separates Canadian and US performance.
Do you support French-language marketing for Quebec?
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I plan and manage bilingual campaigns and site structure, and work with native French copywriters for the language itself. Quebec content should be written for Quebec audiences, not machine-translated from English.