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Can Elmas

Melbourne · Australia · Remote

SEO & GEO Consultant in Melbourne

TL;DR

An SEO and GEO consultant for Melbourne businesses improves visibility in google.com.au, suburb-level local search and AI answers from ChatGPT, Perplexity and Google AI Overviews. Engagements begin with a one-week audit (≈ A$2,300), then monthly work from about A$5,300 focused on leads, bookings and online sales.

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How I work with Melbourne teams

Melbourne SEO is often won at street level: suburb pages, well-managed Google Business Profiles, reviews and content that answers the local questions people ask before they visit or buy. For ecommerce and health brands I combine that with technical fixes, product and category optimisation and compliant content. On the GEO side, I strengthen the local mentions and structured data that AI assistants use when recommending a shop, clinic or course in Melbourne.

What’s included

  • AI visibility audit — how ChatGPT, Perplexity, Gemini and AI Overviews describe you and your competitors today
  • Prompt set that tracks the questions your buyers actually ask AI assistants
  • Entity consistency — name, description, offers, people and profiles aligned across the web
  • Structured data (Organization, Service, Product, FAQ, Article) and an llms.txt file
  • Answer-first content — pages that state the answer up front and back it with specifics
  • Citation and brand-mention plan — directories, comparisons, reviews, communities and press
  • Monthly AI visibility report alongside search and AI referral traffic

The Melbourne context

  • Melbourne fashion and lifestyle brands face ACCC scrutiny on environmental and sustainability claims, so 'eco' messaging on product pages and in ads needs evidence behind it.
  • Health, allied health and cosmetic clinics must follow AHPRA advertising guidelines, which restrict testimonials and certain claims, so growth tactics that work in retail need adapting before they can be used.

Tracking and data collection follow Privacy Act 1988 (APPs), Spam Act 2003 & Health Records Act 2001 (Vic). Victorian health service providers handle health information under state rules as well as the federal Privacy Act, so clinic and medtech tracking is set up to keep health data out of ad platforms. Email and SMS lists are built on recorded consent with a working unsubscribe in every message.

Want the full picture? Read the complete GEO / AI Search Visibility service overview, or see everything I do for Melbourne companies.

How we work together

Simple. Transparent. Results-focused.

  1. 01

    Discovery

    A 30-minute call. You share the challenge, I tell you honestly whether I can help.

  2. 02

    Audit

    I audit tracking, funnel, channels and team, and hand you a ranked plan with budgets.

  3. 03

    Build

    We fix measurement and ship the highest-impact systems first. I own the metrics.

  4. 04

    Scale

    Optimize, automate and scale what works. Weekly decisions, compounding results.

FAQ

SEO & GEO Consultant in Melbourne: FAQ

Do you help multi-location Melbourne businesses with local SEO?

Yes. I set up location pages, optimise each Google Business Profile, fix citation consistency and build a review process, so each store or clinic can rank in its own suburb instead of competing with its siblings.

Can SEO content for a health clinic comply with AHPRA rules?

Yes. Content is written to inform rather than promise results, avoids testimonials about clinical care and follows the advertising guidelines, while still answering the questions patients search for.

Can you work with Melbourne brands that sell in-store and online?

Yes. I connect Shopify POS or your retail system with ecommerce and email data so you can see customer value across channels, then use that view to decide where to open, promote or invest next.

Do you work with AHPRA-regulated health businesses?

Yes, with the guidelines built into the process. Ads, landing pages and review requests are planned to avoid prohibited testimonials and misleading claims, and your practitioners or compliance advisers approve anything clinical before it goes live.

SEO & GEO Consultant in nearby cities

Work with me

SEO & GEO Consultant in Melbourne? Let’s talk.

Tell me about your growth challenge. I’ll tell you honestly if I can help — and if I can’t, who can.

  • ✓ No obligation
  • ✓ No sales script
  • ✓ Honest feedback
  • ✓ Clear next steps